On the effect of measurementmodel misspecification in PLS Path Modeling: the reflective case

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Minotti, Simona C. and Aluja-Banet, Tomàs and Lamberti, Giuseppe and Ciampi, Antonio (2015) On the effect of measurementmodel misspecification in PLS Path Modeling: the reflective case. In: 2nd International Symposium on Partial Least Squares Path Modeling - The Conference for PLS Users., 16 June 2015 - 19 June 2015, Seville, Spain .

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Event: 2nd International Symposium on Partial Least Squares Path Modeling - The Conference for PLS Users., 16 June 2015 - 19 June 2015, Seville, Spain
Abstract:The specification of a measurement model as reflective or formative is the object of a lively debate. Part of the existing literature focuses on measurement model misspecification. This means that a true model is assumed and the impact on the path coefficients of using a wrong model is investigated. The majority of these studies is restricted to Structural Equation Modeling (SEM). Regarding PLS-Path Modeling (PLS-PM), a few authors have carried out simulation studies to investigate the robustness of the estimates, but their focus is the comparison with SEM. The present paper discusses the misspecification problem in the PLS-PM context from a novel perspective. First, a real application on Alumni Satisfaction will be used to verify whether different assumptions for the measurements models influence the results. Second, the results of a Monte- Carlo simulation study, in the reflective case, will help to bring some clarity on a complex problem that has not been sufficiently studied yet.
Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:PLS Path Modeling, Measurement Model Misspecification, Alumni Satisfaction, Monte-Carlo Simulation Study
Link to this item:http://dx.doi.org/10.3990/2.347
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